Youcancallme Ash.
Building brand experiences for a new era.
Every brand has a human story. I find it, shape it, and use psychology and technology to put it in front of the people who’ll make it theirs.
Discover the work →
I sit at the intersection of marketing and technology — translating ideas into digital experiences that connect organizations with the communities they serve.
From nationally recognized campaigns at CFMWS to AI-built dashboards and websites, my work bridges strategy, creativity, and emerging tools to deliver outcomes that matter.
What I do
To translate organizational stories into digital experiences that build trust, drive engagement, and create measurable impact.
Where I’m headed
To sit at the intersection of marketing and technology — building the next generation of brand experiences powered by AI, designed for humans.
What guides me
Curiosity in every challenge. Integrity in every decision. Adaptability across platforms and industries. Excellence as the standard, not the exception.
Wing Commander’s Coin
Presented by the 17 Wing Commander at CFB Winnipeg, this coin recognizes sustained excellence in marketing throughout 2025 — culminating with the success of Doors Open Winnipeg, which earned the “Best Overall Experience” designation.
A military challenge coin is a long-standing tradition of recognition — handed personally as a mark of merit. To receive one is to be acknowledged for contributions that meaningfully shaped the work and reputation of the Wing.
“For your dedication, creativity, and impact across our marketing initiatives in 2025.”
Real work, real shipped.
A working sample of pieces I’ve created — from social posts and brand systems to long-form decks, performance dashboards, and full campaign plans. Click any tile to view in detail.
Square campaign post
Engagement-driven creative
Brand logo presentation
Profile cover artwork
Performance dashboard
Social media calendar
A Zoo Newsletter
Brand analysis — Parlour Coffee
Social media proposal plan
5-second commercial
Marketing plan
Canadian Museum of Human Rights
Tri-fold brochure
Sponsorship plan
Press release
More pieces, raw files, and ongoing projects.
View the full archiveThe full story.
A full record of 8+ years across digital marketing, content strategy, and emerging AI tools — anchored by national recognition at CFMWS and an evolving practice in marketing technology.